Check the ranking of my website: How to find your position on Google

In today’s digital age, it is essential that your website is well positioned in search results.

But how can you check the ranking of your website? Where exactly can you see your Google ranking and find out which keywords your website is ranking for?

In this guide, we clarify all these questions and show you the best methods and tools to effectively measure and improve the SEO success of your website.

TL;DR – Check the ranking of my website

1. Use ranking check tools: Check the ranking of your website with the Google Search Console or tools such as Semrush, Ahrefs and Sistrix or Serprobot (inexpensive solution). These show which keywords your site is ranking for and what position it is in.
2. Regular monitoring: Carry out regular checks to track your keyword rankings and search engine positions for desktop and mobile and make adjustments at an early stage.
3. On-page optimization: Improve the structure of your page with meta tags, headings and other on-page elements to increase your ranking.
4. High-quality content: Create useful content that meets users’ needs and increases engagement on your site.
5. Engage in link building: Build high-quality backlinks that strengthen the trust and visibility of your website in the search engines.
6. Continuous optimization: Targeted monitoring and ongoing adjustments to your SEO strategy are crucial in order to remain visible in search results in the long term.

Why should I check the ranking of my website?

Your ranking in Google and other search engines is crucial for the visibility of your website and therefore for the success of your online project.

The better the position of your website in the search engine results, the higher the probability that users will click on your page.

Regularly checking your rankings helps you to evaluate the effectiveness of your SEO strategy and to further optimize your content.

How do I find out the ranking of my website?

The question that many people ask themselves: How do I find out the ranking of my website?

There are various ways to check the Google ranking and keyword positions of your website.

A simple method is the manual search in Google. You can enter a specific keyword and scroll through your page in the search results.

However, this only provides a limited snapshot and does not take into account factors such as location, device or personalized search results.

For more precise and detailed results, SEO tools such as Google Search Console, Semrush, Serprobot and other ranking check tools are more suitable.

Google Search Console: Your free tool for the ranking check

The Google Search Console is a powerful, free tool from Google that gives you detailed insights into the performance of your website in the search results.

You can use the Search Console to check your keyword rankings and view the search engine positions for the most important search terms.

It not only shows you the position in which your website ranks for a specific keyword, but also the number of clicks and impressions you receive for each keyword.

How to use the Google Search Console for the SEO Ranking Check:

1. Log in to the Search Console and add your domain.
2. Navigate to the “Performance” report. Here you can see the search queries (keywords) for which your website ranks.
3. Filter the results to analyze your top keywords and their positions.
4. You can also check the performance of your website on mobile devices.
5. You can also view and compare the performance over a selected period of time.

With the Google Search Console, you can continuously monitor the success of your SEO strategy and make adjustments if necessary.

The only drawback is that the data from the GSC is not necessarily up to date, but always lags a little. They are therefore particularly suitable for obtaining a rough overview over a longer period of time.

Free and paid tools for the ranking check

If you want to track daily rankings, other tools are more suitable. There is a large selection on the market. In addition to the established SEO suites such as Semrush, Ahrefs & Sistrix, there are also a few cheaper solutions.

These then only have the task of checking the keyword ranking.

One tool I can recommend here is Serprobot.

Here you can track a small number of keywords for free, for a little more you are at a cost of just 5$ per month.

The tool reliably checks the rankings of your website once a day. If you are only looking for software for this task, you are in good hands there.

Which keywords does my website rank for?

One of the most frequently asked questions is: Which keywords does my website currently rank for?

You have to proceed a little differently here. A pure tracker like the Serprobot is not well suited here.

The best way to find the answer is to use tools such as Google Search Console, Ahrefs, Semrush and Sistrix.

These platforms give you detailed data about all the keywords that bring traffic to your site and show you the exact position in the search engines for each of these keywords.

In this example, you can work your way through around 172 million keywords.

You can also use the Google Search Console to view all search queries and search terms for which your website appears in the search results. However, this is only possible if you are the owner of the website or have access to the Search Console property.

Ranking check for desktop and mobile

One aspect that is often overlooked is the distinction between desktop and mobile rankings.

As Google increasingly relies on mobile devices for indexing, it is crucial that your website ranks well not only on desktop but also on mobile devices.

Tools such as Semrush and Ahrefs offer the option of checking your positions for mobile rankings separately so that you can specifically compensate for weaknesses on mobile devices.

How often should you check your ranking?

For an effective SEO strategy, it is important to carry out a regular ranking check.

The frequency may vary, but a weekly check is often enough to detect major changes.

Daily monitoring is particularly advisable for top keywords if you are in contested positions and need to react quickly.

Tips for improving your ranking

If you notice that your website is not ranking optimally for certain keywords, there are many ways to optimize it:

• Onpage optimization: Make sure that your meta tags, headings and content are well optimized.
• Keyword research: Use the best search terms and top keywords for your industry.
• Technical SEO: Check your website regularly for technical errors that could affect the ranking.
• Content optimization: Make sure that your content provides valuable information that inspires users.
• Link building: Build valuable backlinks that strengthen your website in the search engines.

For more details, take a look at this guide: Improve Google Ranking.

Conclusion

A regular Google ranking check is essential to measure and improve the SEO performance of your website.

Tools such as the Google Search Console, Semrush, Serprobot, etc. give you valuable insights into your keyword rankings and the position of your website in the search engines.

Regardless of whether you want to check your ranking on desktop or mobile – targeted monitoring and continuous optimization of your site are the key to success.