by Hannes Kaltofen | Apr 25, 2024 | SEO
What you will learn What influences your Google ranking How to find & use the right keywords How to optimize your content for Google Which tools can help you More tips to improve your ranking Want to improve your Google ranking? Attract more visitors &...
by Hannes Kaltofen | Apr 22, 2024 | SEO
If you are planning to redesign or comprehensively update your website, a thorough relaunch is essential. SEO, or search engine optimization, plays a crucial role in ensuring that your site continues to be found well in search engines even after extensive changes. An...
by Hannes Kaltofen | Apr 18, 2024 | SEO
Google My Business (GMB) – also simply Google Business Profile or Google Maps Profile – is a super exciting and free tool that makes your business visible for local Google searches and Google Maps queries. Optimizing Google My Business can be exactly the...
by Hannes Kaltofen | Apr 17, 2024 | SEO
It is in great demand. The first page of the Google search engine. Because only those who are listed there will be found. Over 95% of internet users use the search engine giant Google to find information, clarify questions and find suitable products and service...
by Hannes Kaltofen | Mar 17, 2024 | SEO
The GSC provides a wealth of information about the performance of your website in Google’s search results. From monitoring your website presence to identifying opportunities for improvement, the Search Console is a useful tool for a successful SEO strategy. In...
by Hannes Kaltofen | Jun 23, 2022 | SEO
There are many discussions about the ROI of SEO. Many people are convinced that SEO is a waste of money, while others swear by its effectiveness. The truth is probably somewhere in the middle – SEO definitely has the potential to bring in a lot of sales, but...
by Hannes Kaltofen | Jan 7, 2022 | SEO
Search engine optimization is an important part of online marketing, and essential for the visibility of websites. Therefore, SEO should be given high priority and the right contact person should be found. Who is commissioned for SEO? How can really competent agencies...
by Hannes Kaltofen | May 22, 2021 | SEO
Online marketing is now as much a part of a company as a keyboard is to a copywriter or a webcam and zoom are to a home office in the coronavirus era. If you want to be visible online with your services or products and not sink into the Internet, you have to do...
by Hannes Kaltofen | May 18, 2021 | SEO
What you will learn Whether you can do SEO yourself What requirements you need Why optimization is not free of charge What you should look out for during optimization SEO is the big word in online marketing and the magic formula for more visibility on the web. I have...
by Hannes Kaltofen | Feb 12, 2021 | SEO
When optimizing websites, the focus is (almost) always on Google. After all, the top dog has no competition – or does it? The latest search engine market share figures speak a different language. It is worth taking a look at alternatives, not only in a global...
by Hannes Kaltofen | Jan 27, 2021 | SEO
What you will learn What is meant by “SEO” Why SEO is important The basics of search engine optimization How long SEO takes What SEO costs SEO – what is it and why is everyone talking about it? As an entrepreneur, you’ve probably come across...
by Hannes Kaltofen | Dec 25, 2020 | SEO
What you will learn What is meant by SEO or content marketing What distinguishes the two disciplines How SEO and content marketing intertwine How you can use both for yourself SEO and content marketing are often treated as two separate areas of online marketing....
by Hannes Kaltofen | Dec 21, 2020 | SEO
What you will learn What is meant by OnPage SEO What is meant by OffPage SEO Where the difference between the two disciplines lies What you should focus on A frequently asked question in connection with an SEO strategy is: What is more important? OffPage SEO or OnPage...