SEO Blog & GEO Blog
Articles with GEO- and SEO tips for B2B companies
Local Search & AI-SERP Changes: Your 2026 Roadmap for Staying Visible
Summary: The CMO’s AI Action Plan Anticipate a 50% organic traffic decline from traditional SERPs by 2028, mandating a strategic shift toward Generative Engine Optimization (GEO). AI...
Case Study: How Poseidon Expeditions Conquered the Digital North Pole Through AI Search & SEO
What Does a Single Additional Customer Mean for Your Business? In the luxury segment, such as with the polar voyages of Poseidon Expeditions, the answer is clear: a single booking can...
Brand Signals & AI Visibility: How Mentions and Entities Drive Success in Generative Search
Summary: Core Insights on Brand Mentions & AI Visibility AI search has erased clicks. Now visibility depends on whether AI models recognize your brand at all. Branded search volume...
Content Planning with Trend Data: How to Turn 2026 Search Trends into Editorial Briefs
Summary: Trend-Powered Content Planning Trend-based planning helps CMOs predict buyer needs months before they appear in sales cycles. Google Search Console reveals emerging search terms...
The Best B2B SEO Agencies in Germany: 10 Top Agencies in Direct Comparison
Agency Comparison for SEO Strategies: Summary Visibility: A B2B SEO agency helps you improve ranking, traffic, reach, visibility, and lead generation. In the long term, you can better...
Zero-Click Search in the AI Era – New KPIs like Share of Voice & Non-Click Visibility
Summary: When Clicks Disappear, Visibility Still Counts The rise of AI search (ChatGPT, Gemini, Perplexity, Copilot) has ushered in a Zero-Click search, where quick answers appear —...