In this case study, we look at the SEO success story of the online storePlanen-Intema.de. Launched on a fresh domain with no rankings to speak of, we built a new store that achieved impressive results in just 1.5 years.
Keyword research and category pages
The cornerstone of our success was extensive keyword research. By identifying highly targeted keywords , we were able to create many specific category pages.
In combination with the various product variations , these category pages also covered numerous long-tail keywords . This allowed us to target users’ search queries and achieve broad visibility online.
Content strategy and blog
Another important part of our strategy was the blog. Here we provided comprehensive information about the purchase decision, care and installation of the tarpaulins.
With this valuable content, we were not only able to increase visibility, but also gain the trust of potential customers.
The blog made a significant contribution to increasing organic traffic and keeping users on the site for longer.
Results and growth
Thanks to our targeted SEO strategy, we were able to achieve over 100 top 3 rankings after just 1.5 years. This led to continuous traffic growth and ultimately to stable six-figure monthly revenues.
The Planen-Intema.de store developed into a strong player in the niche market and successfully held its own against the competition.
Usability and user-friendliness
Usability is a key element in e-commerce SEO. We have therefore invested a lot of time and effort in optimizing the user-friendliness of the store. Intuitive navigation, fast loading times and an appealing design are key to converting visitors into buyers. Our efforts in this area have paid off and contributed to an improved user experience.
Conclusion: E-commerce SEO works through optimization for user-friendliness and a clever keyword strategy
The development of the online store Planen-Intema.de shows impressively how a well thought-out SEO strategy in combination with high-quality content and optimized usability can lead to sustainable success.
Our strategy has proven to be exactly right and has taken the store to a new level. Do you want the same for your store? Then contact our online store SEO agency today!
